SEOUL, Dec. 30 (Korea Bizwire) — A recent study has revealed that heavy snowfall is typically met with reactions of anxiety and frustration, rather than happiness and excitement, on social media.
The National Disaster Management Research Institute conducted an analysis of 83.5 million tweets in the Korean language posted in January every year from 2013 to 2020 that talked about disaster and safety, categorizing them into eight kinds of emotions.
The results showed that most of the posts about heavy snowfall reflected a sense of anxiety, frustration, sadness, disappointment and depression.
Less than 10 percent of the posts about snowfall suggested signs of happiness, relaxation and excitement.
Half of the posts about heavy snowfall reflected a sense of anxiety, 24 percent a sense of frustration, 11 percent a sense of sadness, 5 percent a sense of disappointment and 3 percent a sense of depression.
The analysis showed that the majority of public opinion on social media platforms leaned towards fear over safety, traffic jams and car breakdowns during heavy snowfall, rather than expressing joy or excitement.
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