SEOUL, March 7 (Korea Bizwire) – The Genesis, a separate premium brand of South Korea’s top automaker Hyundai Motor Co., has won this year’s best brand ranking among local cars for the first time, a survey said Tuesday. Brandstock, a South Korean market research firm that determines the rankings of local brands, said in its [...]
SEOUL, Nov. 16 (Korea Bizwire) – The G90 luxury sedan of South Korea’s top automaker Hyundai Motor Co. has been named one of three finalists in the North American Car and Truck of the Year Award, the automaker said Wednesday. The Genesis G90, marketed in South Korea as the EQ900, is the sixth Hyundai vehicle [...]
SEOUL, Nov. 2 (Korea Bizwire) – The luxury vehicle division of Hyundai Motor Company, Genesis Motors, marks its first anniversary on November 4, after a rather successful first year. Although Hyundai launched a luxury sedan called the Hyundai Genesis in 2008, an official division was established last year dedicated to Hyundai’s luxury line-up with the [...]
SEOUL, July 7 (Korea Bizwire) – Hyundai Motor’s latest luxury sedan, the Genesis G80, finally hit domestic showrooms on Thursday. The Genesis G80 is a rebrand of the existing Genesis sedan, which was developed before Genesis was spun off as a separate luxury brand. The sedan comes in four trims – 3.3 GDi Luxury, 3.3 [...]
SEOUL, May 11 (Korea Bizwire) – Hyundai is making a push into the superhero world as part of efforts to target the North America market. The company has signed a two-year contract with Marvel and Netflix to feature its vehicles in superhero series such as Daredevil, Jessica Jones, Luke Cage, and Iron Fist. Hyundai will also be [...]
SEOUL, April 5 (Korea Bizwire) – Hyundai Motor Co., South Korea’s top automaker, saw its sales of the Genesis luxury sedan spike over 30 percent on-year in March in the United States, heating up competition mostly driven by German brands, industry data showed Tuesday. According to the data, Hyundai Motor sold 3,197 units of the Genesis [...]
SEJONG, March 9 (Korea Bizwire) – Hyundai Motor Co., South Korea’s largest carmaker, will recall a total of 25,441 Equus and Genesis luxury sedans for problems with their windshield wipers, the transportation ministry said Wednesday. The models’ windshield wiper motors were found to have defects that lead to malfunctions in their operation and affect driving in [...]
SEJONG, March 7 (Korea Bizwire) – The South Korean government issued a temporary license plate Monday for the nation’s first self-driving car. The Hyundai Genesis luxury sedan equipped with a high-tech driving assist system will be able to hit the road along six routes designated by the transport ministry.’ The move is part of efforts to [...]
SEOUL, Feb. 19 (Korea Bizwire) – Hyundai Motor Co.’s premium brand Genesis is expected to make its debut in North America in the third quarter, possibly intensifying competition in its high-end vehicle market there, industry sources said Friday. Genesis has been the name of the most popular luxury sedan of the South Korean auto giant, [...]
SEOUL, Feb. 17 (Korea Bizwire) – Genesis’ brand value has improved significantly since Hyundai Motor Co., South Korea’s No. 1 carmaker, launched it anew as a separate premium vehicle brand late last year, a report showed Wednesday. Brandstock, a South Korean market research firm that determines the rankings of local brands, said in its latest [...]