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LG Expands LED Lighting Lineup to Penetrate Local Market

LG Expands LED Lighting Lineup to Penetrate Local Market

SEOUL, Sept. 8 (Korea Bizwire) – By adding three more LED lighting products to its local lineup, including devices that consume less energy and have longer lifespans, LG Electronics hopes to penetrate the domestic LED lighting market and attract more customers. LG’s new LED room light, the first such LED lighting for residential purposes by LG, is [...]

Smartphone Makers Lure Customers with Price Marketing

Smartphone Makers Lure Customers with Price Marketing

SEOUL, Sept. 4 (Korea Bizwire) – Recently, Korean smartphone makers are cutting prices for their newly introduced products in Korea to lure customers who have become more sensitive to price tags due to the mobile device distribution act. According to industry representatives, Samsung Electronics set the price tag of its Galaxy Note5 at 899,200 won [...]

Korean Smartphone Makers Urged to Focus on Premium Models

Korean Smartphone Makers Urged to Focus on Premium Models

SEOUL, Aug. 18 (Korea Bizwire) – Korean smartphone makers floundering between Apple and Xiaomi need to reinforce their premium phone line ups rather than pushing low-end phones, a report has recommended. According to a report released by the KT Economic Management Research Institute on August 18, titled “Strategies to Make Premium Smartphones,” Korean smartphone makers like Samsung [...]

LG to Join Forces with Google for Android Pay

LG to Join Forces with Google for Android Pay

SEOUL, Aug. 6 (Korea Bizwire) — South Korea’s No. 2 tech giant LG Electronics is set to join forces with U.S. Google for a smartphone with an Android-based payment system, industry sources said Thursday, commencing its struggle to catch up to rivals. LG Electronics is anticipated to showcase Google’s next Nexus smartphone in October, according to the sources. [...]

LG Electronics to Find Breakthrough in Vehicle Components Business

LG Electronics to Find Breakthrough in Vehicle Components Business

“Automobiles are evolving in the display, communications, electronics and analog, and mechanical compressor sectors through intellectualization and convergence. We expect meaningful opportunities in the sector in the near future.” “When it comes to convergence, we see much opportunity and growth potential. We expect that some products in the vehicle components sector can bring results. We [...]