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CJ Hellovision Launches Innovative Mobile Advertising Platform for Small-Sized Game Companies

CJ Hellovision Launches Innovative Mobile Advertising Platform for Small-Sized Game Companies

SEOUL, Aug. 22 (Korea Bizwire) — CJ Hellovision, CJ group‘s entertainment and media unit, will launch a mobile advertising service which will create maximum impact on marketing and be economical at the same time, for small-sized game development companies CJ Hellovision announced on August 20 that they have co-developed “Cross Shock”, a free mobile game advertisement [...]

“My Love from the Star” to be Re-Created into a Mobile Game

“My Love from the Star” to be Re-Created into a Mobile Game

SEOUL, Aug. 19 (Korea Bizwire) — Mega-hit blockbuster K-drama “My Love from the Star“, which engulfed the entire China into a “Xing Ni” – a nickname for the show in Mandarin – syndrome last winter, will be re-created into a mobile game and is expected  to once again fascinate the Chinese market. WeMade Entertainment, Korea’s mobile [...]

Game Companies Report Disappointing Results in 2Q…What’s Going on?

Game Companies Report Disappointing Results in 2Q…What’s Going on?

SEOUL, Aug. 11 (Korea Bizwire) — Korea’s online game companies posted disappointing results for the second quarter. NHN Entertainment (formerly Hangame) said on August 7 it recorded an operating loss of 7.3 billion won(US$7.08 million) for the quarter. This is the first quarterly loss for the company since its founding as a gaming division of Naver in [...]

Merger of Game Publishers Takes Advantage of Synergy Effects

Merger of Game Publishers Takes Advantage of Synergy Effects

SEOUL, Aug. 8 (Korea Bizwire) – After Gamevil’s acquisition of Com2us last year, the two companies showed record-high sales during the second quarter of this year thanks to the skyrocketing overseas sales and the synergy effects from the merger. According to the announcement of their sales revenue, Gamevil and Com2us posted 33.2 billion won (US$32 million) [...]

Now Users Can Play Voice Actors in Games to Be Launched

Now Users Can Play Voice Actors in Games to Be Launched

SEOUL, July 11 (Korea Bizwire) – Race is on among the mobile game makers to come up with more effective and creative marketing campaigns, aimed at winning over the prospective users even before games are officially released. Swedish game developer Supercell, for example, has reportedly earmarked 10 billion won (US$10million) of marketing budget to promote its [...]