SEOUL, Aug. 11 (Korea Bizwire) — South Korean beverage giant Lotte Chilsung Beverage Co. said Thursday it will launch an online game featuring Kaerubang, the flagship character from its hangover relief brand Kaesugang, and will operate it until September 7.
In this game, Kaesuang characters take on and overcome hangover-spreading villains to accumulate points. These points translate into various prizes, the nature of which is determined by the players’ rankings.
Lotte Chilsung Beverage has devised a range of rewards based on the game’s leaderboard.
These rewards encompass accommodation vouchers for Signiel Seoul, an integral part of the Lotte Group’s hotel division.
Furthermore, all participants will be granted a 20 percent discount coupon for Chilsung Mall, an online shopping platform run by Lotte Chilsung Beverage.
Image Credit: Lotte Chilsung Beverage Co. / photonews@koreabizwire.com