Lotte Confectionery Launches First Subscription-based Snack Service in S. Korea | Be Korea-savvy

Lotte Confectionery Launches First Subscription-based Snack Service in S. Korea


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SEOUL, June 18 (Korea Bizwire)Lotte Confectionery Co., a unit of South Korean conglomerate Lotte Group, announced on Wednesday that it will launch a subscription-based snack service dubbed “Monthly Snack,” the first of its kind in Korea.

The new service is based on the concept of the subscription economy, which refers to a business model that offers regular products or services to consumers who subscribe and make recurring payments.

Those subscribing to the new service will receive a box full of snacks made by Lotte Confectionery on a monthly basis. The box will have different contents every month.

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With this service, subscribers can enjoy a wide variety of snacks without having to go to the store to buy snacks for themselves.

The Monthly Snack service will offer a wide range of best-selling and newly-released snacks at lower than market prices.

Those interested can subscribe to the service through Lotte Confectionery’s official Instagram or Facebook account by June 23. The number of subscribers will be limited to about 200, who will be selected on a first-come, first-served basis.

Image Credit: Lotte Confectionery Co. / Yonhap / photonews@koreabizwire.com

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