Award-Winning Digital Strategy Taps Into Consumer Emotion Elevating MetLife Hong Kong Brand

HONG KONG, CHINA, Apr. 26 (Korea Bizwire) – MetLife Hong Kong*, a wholly-owned subsidiary of MetLife, Inc., the #1 U.S. life insurer**, achieved double-digit brand awareness growth last year^ driven by a number of successful digital initiatives that were recognized by a record haul of marketing awards. Its successful digital initiatives include its popular Infinity [...]