Online Shoppers Price Sensitive for Daily Necessities, but Splurge on Big Ticket Items
SEOUL, Nov. 12 (Korea Bizwire) — When South Korean consumers buy daily necessities at online shopping malls, they tend to care about price and attempt to buy large quantities at bargain prices. However, when they buy high-priced items, they are more likely to splurge without caring much about price. eBay Korea analyzed sales data from [...]