The Integration Combines the Powerful Forces of the Snowflake Data Cloud and Tealium CDP to Accelerate CX across the Entire Customer Journey
San Diego, May 16, 2024 (Korea Bizwire) – Tealium announced today that it is one of the first customer data platforms (CDPs) to seamlessly connect to Snowflake’s Snowpipe Streaming API, offering industry-leading customer data collection and activation capabilities. Tealium’s CDP, powered by Snowflake, streamlines the process of landing low latency customer behavior data into the Snowflake Data Cloud to power [...]