Naver Dominates Korean Advertising Market
SEOUL, Feb. 20 (Korea Bizwire) – A new report has once again highlighted Naver’s dominant position in South Korea in terms of advertising revenue. MezzoMedia, a digital marketing agency, categorized revenue into three types – PC display ads (DA), mobile display ads, and video ads. For PC DA, which mainly include online banners, Naver outperformed [...]