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BMW’s Driving Center in S. Korea Attracts over 1.5 Mln Visitors

BMW’s Driving Center in S. Korea Attracts over 1.5 Mln Visitors

SEOUL, Oct. 4 (Korea Bizwire) — BMW Korea Co.’s driving center has attracted over 1.5 million visitors since opening a decade ago, amid the company’s continued efforts to offer unique driving experiences despite it recording annual losses, according to company officials Friday. According to BMW Korea, the company has invested 90 billion won (US$67.5 million) [...]

Hyundai Opens Driving Experience Center in S. Korea

Hyundai Opens Driving Experience Center in S. Korea

SEOUL, Sept. 7 (Korea Bizwire) — South Korea’s Hyundai Motor Group on Wednesday opened its driving experience center at a tiremaker’s proving ground to offer customers test-driving opportunities. Hyundai has completed the HMG Driving Experience Center inside Hankook Tire & Technology Co.’s proving ground facility in Taean on the western coast of the country, the [...]