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Pretty Pills Preferred: Medicine Color Influences Drug Compliance

Pretty Pills Preferred: Medicine Color Influences Drug Compliance

SEOUL, Aug. 11 (Korea Bizwire) – Research says that if medicine is made in the color a patient likes, the patient’s ‘drug compliance’ could go up. Drug compliance is the degree to which a patient follows the directions and prescriptions of a doctor. The effectiveness of medication depends on how well a patient follows the prescribed [...]