Smartphone App Advertising a Must in the Era of “Showrooming”
SEOUL, South Korea, Sept 22 (Korea Bizwire) – “Showroomers” are a new group of shoppers who examine merchandise in a traditional brick-and-mortar retail store without purchasing it and go online to shop for the same item at a lower price. Is this a practice just limited to some electronic goods? Is this something only a [...]