Korea’s Home Shopping Giants Navigate Industry Challenges with Innovative Strategies Amidst Declining TV Viewership and Rising Broadcasting Fees
SEOUL, Nov. 15 (Korea Bizwire) – With the home shopping industry facing significant challenges, major players in Korea are grappling with a somber third-quarter performance. The primary culprits behind this downturn include dwindling television viewership and the growing burden of broadcasting fees, which home shopping companies must bear to maintain channels on pay-TV networks. Notably, the [...]