SEOUL, June 16 (Korea Bizwire) – South Korean carsharing provider Socar’s number of vehicles has exceeded 7,000 for the first time in the industry, the company said yesterday.
When Socar launched its service in 2012, the company only had 100 vehicles.
From then, the number increased to 400 in 2013, then 1,800 in 2014.
After a steady increase in the number of vehicles available for sharing over the last few years, Socar has now reached over 7,000 units five years after its original launch, with further plans to introduce an additional 1,000 vehicles.
In coincidence with passing the 7,000-vehicle milestone, Socar is introducing new security measures to crack down on identity theft.
From Monday, both already registered users and those who wish to sign up for the service will be asked to verify their identity through their mobile every six months, as part of the company’s efforts to ramp up security, with plans to introduce biometric security systems in the future, including fingerprint scanning and iris recognition.
“Thanks to the public support and trust consumers have in our company, we now have more than 7,000 vehicles and a user base of 2.6 million, raising awareness of the sharing economy as a business model,” Jo Jeong-yeol, the CEO Socar said.