IKEA Archives | Be Korea-savvy
IKEA Korea to Strengthen ‘Omnichannel’ Strategy to Boost Sales

IKEA Korea to Strengthen ‘Omnichannel’ Strategy to Boost Sales

SEOUL, April 11 (Korea Bizwire) — IKEA Korea, the South Korean operations of Swedish furniture giant IKEA, said Friday it will strengthen the “omnichannel” strategy to boost sales. IKEA Korea currently operates four outlets — three near the capital of Seoul and one in the southeastern port city of Busan. The fifth one is set [...]

Seoul City to Invest 170 Bln Won in 5-yr Project to Nurture Korean Versions of IKEA

Seoul City to Invest 170 Bln Won in 5-yr Project to Nurture Korean Versions of IKEA

SEOUL, Oct. 16 (Korea Bizwire) — The Seoul city government will invest 172.3 billion won (US$126.4) over the next five years in an ambitious design industry development project aimed at nurturing Korean versions of the global furniture giant IKEA, officials said Wednesday. The five-year plan aims to strengthen the design industry in the capital and [...]

Samsung SmartThings Partners with IKEA, Bridging Smart Home Ecosystems

Samsung SmartThings Partners with IKEA, Bridging Smart Home Ecosystems

SEOUL, Sept. 23 (Korea Bizwire) – Samsung Electronics has announced a strategic partnership with IKEA to integrate the Swedish furniture giant’s smart home devices into Samsung’s SmartThings ecosystem, marking a significant step towards a more unified smart home experience.  According to Samsung’s newsroom on September 22, this collaboration will enable users to control IKEA’s smart devices, [...]

IKEA to Invest US$327 Mln for Expansion in S. Korea

IKEA to Invest US$327 Mln for Expansion in S. Korea

SEOUL, Mar. 19 (Korea Bizwire) — Swedish furniture giant IKEA will invest 300 million euros (US$327 million) in South Korea over the next three years to gain a bigger share in Asia’s fourth-biggest economy, the company’s retail manager has said. IKEA, which will celebrate 10 years in business here in December, currently operates four stores [...]

IKEA Korea Faces Continued Challenges as Sales Downturn Persists, Initiates Further Cost-Cutting Measures

IKEA Korea Faces Continued Challenges as Sales Downturn Persists, Initiates Further Cost-Cutting Measures

SEOUL, Dec. 15 (Korea Bizwire) – IKEA Korea, the South Korean branch of the world’s largest furniture brand, has faced a continued downturn in its performance, reversing the growth observed last year. After experiencing a sales decline for the first time since entering the Korean market, IKEA Korea also posted its first fiscal-year loss this year.  [...]

Hyundai Motor, IKEA Unite for ‘Green For-rest’ Exhibition

Hyundai Motor, IKEA Unite for ‘Green For-rest’ Exhibition

SEOUL, June 6 (Korea Bizwire) — Hyundai Motor Co. and IKEA Korea announced Monday their joint space marketing exhibition, “Green For-rest,” which will run until Sunday. The exhibition is taking place in the outdoor garden of IKEA Korea’s flagship store in Gwangmyeong, southwest of Seoul, and features eco-friendly Hyundai vehicles alongside IKEA’s home furnishing ideas. [...]