Dual-Format ‘Supplement Shots’ Shake Up South Korea’s Health Food Market

SEOUL, Apr. 8 (Korea Bizwire) – A novel category of dietary supplements combining liquid and pill formulations in one convenient package is rapidly gaining traction in South Korea, prompting pharmaceutical companies to ramp up sales and marketing efforts for the innovative “dual-format” products.  The premium vitamin brand Enerthistle perfectshot from Daewoong Pharmaceutical crossed 3 million cumulative [...]