Samsung and LG Shift Focus to AI Integration at Europe’s Largest Electronics Show
BERLIN, Sept. 10 (Korea Bizwire) – At IFA 2024, Europe’s largest consumer electronics trade show, industry giants Samsung and LG have taken a markedly different approach to their exhibits, emphasizing artificial intelligence (AI) integration over showcasing individual products. This strategy, while highlighting the companies’ vision for interconnected smart homes, has left some attendees yearning for the [...]