Brands Embrace Free Ad-Supported Streaming TV as New Marketing Frontier

SEOUL, Oct. 14 (Korea Bizwire) – As Free Ad-Supported Streaming TV (FAST) gains traction, companies and brands are increasingly launching their own channels on these platforms, viewing them as a new frontier for product and service promotion.  FAST channels, which offer free content in exchange for watching advertisements, are primarily consumed on smart TVs. They combine [...]