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Adriana Lima and Kia Motors America Turn Curious Onlookers into “Futbol” Fanatics in Series of Ads Celebrating the 2014 FIFA World Cup Brazil

Adriana Lima and Kia Motors America Turn Curious Onlookers into “Futbol” Fanatics in Series of Ads Celebrating the 2014 FIFA World Cup Brazil

IRVINE, Calif., Jun. 9 (Korea Bizwire) — The world’s most popular sport will take center stage during the 2014 FIFA World Cup Brazil™, and with viewership expected to reach new heights, Kia Motors America (KMA) is harnessing the energy and passion for the quadrennial event – and the star power of supermodel Adriana Lima – [...]

Samsung Home Appliances Debuts New Integrated Marketing Campaign to Support Latest Innovations and Largest Launch to Date

Samsung Home Appliances Debuts New Integrated Marketing Campaign to Support Latest Innovations and Largest Launch to Date

NEW YORK, Jun. 9 (Korea Bizwire) — Samsung Electronics Co., Ltd., America’s fastest growing appliance brand and a global category leader, is supporting its latest home appliance product innovations with its largest integrated marketing campaign to date. Centered around six television spots, the campaign asserts Samsung’s leadership position and underscores its focus on delivering products [...]

Manchester United Announces Sponsorship Agreement With Cho-A Pharm

Manchester United Announces Sponsorship Agreement With Cho-A Pharm

SEOUL, SOUTH KOREA, Jun. 9 (Korea Bizwire) — Manchester United (NYSE: MANU) has announced a multi-year sponsorship deal with Korean Pharmaceutical company Cho-A Pharm to become Manchester United’s Official Pharmaceuticals partner of in Korea and Vietnam . The partnership will see Club imagery placed on Cho-A Pharm’s diverse range of products including nutritional and dietary [...]

Hyundai Reveals 2014 FIFA World Cup Ad Campaign Starring the All-New 2015 Sonata

Hyundai Reveals 2014 FIFA World Cup Ad Campaign Starring the All-New 2015 Sonata

FOUNTAIN VALLEY, Calif., Jun. 4 (Korea Bizwire) – As the world suits up for the largest sporting event this year, Hyundai kicks off the 2014 FIFA World Cup with a complete 360˚ integrated marketing platform that celebrates fan passion. Two all-new in-game 30-second spots featuring the redesigned 2015 Sonata will join digital, social, CRM, and retail [...]

INFRAWARE Launches Free ‘POLARIS Office,’ Setting Itself Apart from the Competition

INFRAWARE Launches Free ‘POLARIS Office,’ Setting Itself Apart from the Competition

SEOUL, South Korea, April 21, 2014 (Korea Bizwire) – INFRAWARE released the cloud-based POLARIS Office, the company’s flagship office application, and announced that the application is available for free. The usage and function of the new POLARIS Office has completely changed in comparison to the previously sold product for individual use. In addition to allowing [...]

Kia K900 And Soul Named “Must Test Drive” Vehicles For 2014 By AutoTrader.com

Kia K900 And Soul Named “Must Test Drive” Vehicles For 2014 By AutoTrader.com

IRVINE, Calif., Apr. 17, 2014 (Korea Bizwire) — AutoTrader.com has named the 2015 Kia K900[1] and 2014 Kia Soul to its prestigious list of 2014 “Must Test Drive” vehicles.  Kia joins AutoTrader.com’s select collection for the first time in 2014 and is one of only three brands to have more than one vehicle on the [...]

Mediabistro’s Inside 3D Printing Conference Announces Speakers for Korea’s First 3D Printing Trade Show

Mediabistro’s Inside 3D Printing Conference Announces Speakers for Korea’s First 3D Printing Trade Show

NEW YORK, Apr. 15, 2014 (Korea Bizwire) — Mediabistro Inc. (Nasdaq:MBIS) announced the speakers for the Inside 3D Printing Conference and Expo with Maker Summit & Pavilion, taking place in South Korea June 12-13, 2014. Inside 3D Printing, which held successful events in Berlin and New York earlier this year, will be the first major [...]

Global Sources launches first Mobile & Wireless show in Asia

Global Sources launches first Mobile & Wireless show in Asia

HONG KONG, Apr. 12, 2014 (Korea Bizwire) — Global Sources’ (NASDAQ:  GSOL) China Sourcing Fairs spring electronics series opened today at Hong Kong’s AsiaWorld-Expo featuring more than 4,200 booths of quality, in-demand consumer electronics and accessories, mobile devices and iProducts accessories, in-car electronics and GPS, telecom products, computer peripherals, security products and electronic components. Co-located [...]

Spreading “Korea’s Advanced Medical Technology” to Russia

Spreading “Korea’s Advanced Medical Technology” to Russia

SEOUL, South Korea, April 11, 2014 (Korea Bizwire) –  The Korean government Korea Health Industry Development Institute announced that it has successfully completed the Russian physician training program for six months from October 1, 2013 to March 30, 2014. The trainees from Russia were selected by a Korean professor. It was their first time being [...]

Canadian Minister on a Mission to Open Wider S. Korea’s Agriculture Market

Canadian Minister on a Mission to Open Wider S. Korea’s Agriculture Market

OTTAWA, ONTARIO, April 11, 2014 (Korea Bizwire) – Canada’s Agriculture Minister Gerry Ritz will be in Korea next week leading a delegation of 30 agriculture associations and companies to boost trade ties. The mission comes after the conclusion of Canada-Korea Free Trade Agreement (CKFTA) negotiations announced by Prime Minister Stephen Harper and President of the Republic of [...]