Consumer Insights & Behavior Archives | Page 18 of 41 | Be Korea-savvy

Archive by category Consumer Insights & Behavior

Millennial-Friendly Buddhist Expo in Seoul Draws Throngs of Young Visitors

Millennial-Friendly Buddhist Expo in Seoul Draws Throngs of Young Visitors

SEOUL, Apr. 8 (Korea Bizwire) – A major Buddhist exhibition that opened in Seoul on April 4 has unexpectedly captured the enthusiasm of young South Koreans, with an influx of social media reviews causing the event’s official website to crash from overwhelming traffic.  The 2024 Seoul International Buddhist Expo, hosted by the Jogye Order of Korean [...]

Dual-Format ‘Supplement Shots’ Shake Up South Korea’s Health Food Market

Dual-Format ‘Supplement Shots’ Shake Up South Korea’s Health Food Market

SEOUL, Apr. 8 (Korea Bizwire) – A novel category of dietary supplements combining liquid and pill formulations in one convenient package is rapidly gaining traction in South Korea, prompting pharmaceutical companies to ramp up sales and marketing efforts for the innovative “dual-format” products.  The premium vitamin brand Enerthistle perfectshot from Daewoong Pharmaceutical crossed 3 million cumulative [...]

South Korean Consumers Flock to Chinese E-Commerce Giants Amid Backlash

South Korean Consumers Flock to Chinese E-Commerce Giants Amid Backlash

SEOUL, Apr. 5 (Korea Bizwire) – South Korean consumers have been rapidly embracing Chinese e-commerce platforms like Alibaba’s AliExpress and Pinduoduo’s Temu, lured by steep discounts and aggressive promotional campaigns. However, this surge in popularity has not come without concerns over product quality, delivery delays, and regulatory compliance.  AliExpress, a subsidiary of the Chinese tech giant [...]

Fu Bao’s Tense Arrival in China Sparks Concern Over Animal Welfare and Media Practices

Fu Bao’s Tense Arrival in China Sparks Concern Over Animal Welfare and Media Practices

SEOUL, Apr. 4 (Korea Bizwire) –Fu Bao, the beloved giant panda who spent the first few years of her life at the Everland theme park in South Korea before departing for China on April 3, was visibly tense in the unfamiliar environment, with footage showing the animal’s startled reaction when handlers poked their fingers through [...]

K-Webtoons Go Global: Rising Popularity of Digital Comics Beyond Korean Borders

K-Webtoons Go Global: Rising Popularity of Digital Comics Beyond Korean Borders

SEOUL, Apr. 4 (Korea Bizwire) – Originating from South Korea, the innovative vertical-scrolling digital comics known as webtoons are expanding their reader base internationally, transcending their niche subculture status to become mainstream entertainment content enjoyed by audiences worldwide. Previously perceived as a hobby among a select group of enthusiasts outside Korea, webtoons have now emerged as [...]

Seeking Hired Companionship for Cherry Blossom Viewing in South Korea

Seeking Hired Companionship for Cherry Blossom Viewing in South Korea

SEOUL, Apr. 3 (Korea Bizwire) – As cherry blossom season arrives in South Korea, an assortment of online posts have appeared seeking to hire companions to join in the annual festivities of viewing the blooming flowers. One such listing on a secondhand trading site offered 70,000 won for a four-hour stint from 2 p.m. to 6 [...]

Most Chinese E-commerce Platform Users in S. Korea Dissatisfied with Service: Poll

Most Chinese E-commerce Platform Users in S. Korea Dissatisfied with Service: Poll

SEOUL, Apr. 1 (Korea Bizwire) — Most South Korean users of recently burgeoning Chinese e-commerce platforms were dissatisfied with various aspects of their services despite their competitive pricing, a poll showed Monday. In the poll conducted by the Korea Chamber of Commerce and Industry recently on 800 consumers with experience using either AliExpress, Temu or [...]

Samsung Blurs Line Between Speaker and Home Decor With Music Frame

Samsung Blurs Line Between Speaker and Home Decor With Music Frame

SEOUL, Mar. 28 (Korea Bizwire) –In an effort to reimagine home electronics as part of interior design, Samsung Electronics has introduced a speaker that doubles as a framed art display, blurring the line between audio equipment and decorative home accents. The product, called the Music Frame, looks every bit like a standard picture frame when [...]

The ‘Quiet Quitters’ Dialing It In at Korean Workplaces

The ‘Quiet Quitters’ Dialing It In at Korean Workplaces

SEOUL, Mar. 27 (Korea Bizwire) – A recent survey has found that one out of every two office workers in South Korea can be characterized as “quiet quitters” – employees who have mentally checked out but remain on the payroll, doing only the bare minimum required.  The survey of 1,097 office workers by HR tech company [...]

Survey Reveals 3 in 10 Koreans Skip Breakfast, Consume More Rice Eating Out than at Home

Survey Reveals 3 in 10 Koreans Skip Breakfast, Consume More Rice Eating Out than at Home

SEJONG, Mar. 26 (Korea Bizwire) – A recent analysis by Statistics Korea has unveiled revealing insights into the nation’s breakfast habits and rice consumption patterns. The findings, published in the spring issue of “Statistics Plus,” indicate that nearly 30% of Koreans skip breakfast, while rice intake is higher at restaurants compared to home-cooked meals, with older [...]