Samsung C&T Starts to Dispense Fashion Advice | Be Korea-savvy

Samsung C&T Starts to Dispense Fashion Advice


The fashion team at Samsung C&T created a special B2B team, and set up a group of mentors consisting of designers, stylists, product planning experts and sales experts. (image: Samsung C&T)

The fashion team at Samsung C&T created a special B2B team, and set up a group of mentors consisting of designers, stylists, product planning experts and sales experts. (image: Samsung C&T)

SEOUL, Sept. 23 (Korea Bizwire)The apparel industry is channeling clothing into ‘strategy’ and is starting to offer image consulting services to businesses.

Samsung C&T announced that it will launch a professional fashion coaching service called ‘Gentleman Company Project’.

Gentleman Company Project is a business-to-business (B2B) project in which Samsung C&T, owner of various brands such as Galaxy, Rogatis, Bean Pole and MVIO will offer consulting to employees of companies that require strategic attire on how to dress according to their characteristics as well as the image of their company.

The fashion team at Samsung C&T created a special B2B team, and set up a group of mentors consisting of designers, stylists, product planning experts and sales experts. The team will visit client companies to offer clothing advice and teach business manners.

Custom made outfits will also be available for those companies that require uniforms.

For those who sign up for Gentleman Company membership on Samsung’s website (http://www.samsungfashion.com), styling tips that suit each business will be available. Discounts on group purchases will also be provided.

By Kevin Lee (kevinlee@koreabizwire.com)

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