Home Appliances Makers Focus on Design with New Offerings | Be Korea-savvy

Home Appliances Makers Focus on Design with New Offerings


This photo provided by LG Electronics Inc. shows the tech giant's Puricare Aero Furniture.

This photo provided by LG Electronics Inc. shows the tech giant’s Puricare Aero Furniture.

SEOUL, Dec. 7 (Korea Bizwire)South Korea’s home appliance makers are releasing a variety of products that can also be used as interior props at home.

LG Electronics Inc. on Tuesday released a brand-new air purifier called the Puricare Aero Furniture that can also be used as a table.

Designed to cope with the latest trend of placing air purifiers in each room, the newly-released air purifier can be used as a table in bedrooms and living rooms.

The round pillar supporting the table serves as an air purifier, acting as a 360-degree air intake.

Meanwhile, Samsung Electronics Co. is also releasing home electronics with enhanced design factors after achieving success with the Bespoke refrigerator series, which features a variety of door color options.

Despite having a high price tag of 1.19 million won (US$898), Samsung’s The Freestyle beam projector is enjoying strong popularity among young consumers. The projector can be hung on the ceiling to display an image on a table or the floor.

The photo frame-like TV The Frame and The Sero TV that can be installed vertically like a full-body mirror are also enjoying popularity.

J. S. Shin (js_shin@koreabizwire.com)

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