CUHK Business School Research Shows CSR Activities by a Corporate Parent Can Help Subsidiaries Build Trust in Overseas Markets
HONG KONG SAR, Dec. 10 (Korea Bizwire) - In the post COVID-19 world, managing a corporate social responsibility (CSR) programme that makes a meaningful difference, balances the views and concerns of diverse stakeholders, and is cost effective can be a difficult tightrope to walk even for companies looking at their home market. This task likely becomes even [...]