SEOUL, Dec.24 (Korea Bizwire) – Taxi dispatch applications were selected as the biggest hit item in Asia this year.
Nihon Keizai Shimbun selected popular products and services from 13 countries in Asia. Dispatch apps that allow consumers to call taxies conveniently were selected as the No.1 item in Korea, Indonesia and Vietnam.
The newspaper selected Kakao Taxi, the movie ‘Ode to my father’, and fruit flavored soju as the biggest hit items in Korea. Kakao Taxi, which was selected as the top product/service, announced that its accumulated number of calls has exceeded 50 million since it was launched in March.
Cosmetic face masks ranked No.1 in Taiwan, followed by Korean ‘bulgogi’ (marinated beef). The newspaper explained that as Hallyu became popular in Taiwan, Korean bulgogi restaurants entered the local market. Also, Korean fashion items are popular in the area, overwhelming the popularity of Japanese products.
Taxi and bicycle apps ranked No1. In Indonesia, which has the most severe traffic jams in Southeast Asia. Since the service started in January, the number of downloads exceeded six million and more than 200,000 drivers subscribed as members.
The bicycle app also ranked No.1 in Vietnam due to the country’s narrow streets and traffic jams.
In China, Japanese products including cosmetics and diapers ranked No.1. The amount of money Chinese tourists spent in Japan reached one trillion won, and online shopping malls such as Alibaba have launched sites that exclusively sell products from Japan.
Smartphones topped the rankings in Myanmar as the country opened its markets to foreign mobile phones. As Lee Kuan Yew, the founding father of Singapore, passed away in March, DVDM books related to his life were in high demand.
In Malaysia, where nearly half of the adult women are known to be obese, an application that introduces fitness centers ranked second after vape pens. Bicycles were the most popular product in Thailand as more people became health conscious.
Nihon Keizai Shimbun added that consumer behavior in advanced countries, where quality is prioritized over costs, is settling in Vietnam and Laos, where organic vegetables and drinks were selected as the most popular product.
By Lina Jang (linajang@koreabizwire.com)