SEOUL, Apr. 29 (Korea Bizwire) — A system that enables business owners to access automatically collected customer phone numbers is gaining immense success, as more than 3,000 businesses are using the product called Magic System.
Whenever a customer phones a business owner, Magic System automatically saves the phone number and lets business owners use the archive of phone numbers to boost their marketing efforts.
Business owners can send various promotional messages to its past customers or customers who have a history of calling. Vendors at local markets are especially happy with Magic System, as they can send messages as soon as they receive fresh vegetables and fish to sell.
A football club in Seongnam collected more than 10,000 phone numbers during an event held at a game, and currently sends game schedules to its fans.
A restaurant owner even stated that Magic System is an alternative to social commerce or viral marketing strategies, as it is much more effective and costs a lot less. Customers are also less likely to file messages sent through Magic System as spam messages.
Magic System (http://magicsystem.com) costs 50,000 won per month, and also provides total customer management solutions including mobile platforms and a reservation system.
By Kevin Lee (kevinlee@koreabizwire.com)