SEOUL, Jan. 2 (Korea Bizwire) – A recent study has revealed that men constitute a staggering 80% of the user base of dating applications in South Korea. According to data from WiseApp, a service that analyzes app and retail trends, as of the end of December, the most installed dating apps in the country were Tinder [...]
SEOUL, Jan. 1 (Korea Bizwire) – In a new trend that underscores South Korea’s innovative storytelling, television dramas and webtoons are increasingly exploring themes of rebirth and regression, resonating deeply with audiences both domestically and internationally. One of the standout examples of this trend is the Tving original series “Lee Jae, I’m Dying Soon”. This narrative [...]
SEOUL, Dec. 29 (Korea Bizwire) – LG Household & Health Care announced on Thursday its participation in CES 2024 in Las Vegas, showcasing its innovative beauty tech device, IMPRINTU. Set to unveil groundbreaking images generated by artificial intelligence (AI), IMPRINTU will make its North American debut during the four-day CES event starting January 9. IMPRINTU is [...]
SEOUL, Dec. 28 (Korea Bizwire) – In the face of persistent high inflation and interest rates, South Korean consumers have been navigating the economic landscape with markedly polarized spending habits. This trend, underscored by recent studies from Lotte Home Shopping and WiseApp, reveals a complex interplay of ‘value-seeking consumption’ and ‘revenge spending’, shaping the country’s retail [...]
SEOUL, Dec. 28 (Korea Bizwire) – In the rapidly evolving landscape of digital marketing, the KPR Digital Communication Research Institute, a subsidiary of KPR, one of the largest public relations companies in Korea, unveiled its top 10 digital marketing communication trends for 2024. These trends, revealed on December 27, are set to redefine the way businesses [...]
SEOUL, Dec. 27 (Korea Bizwire) – With high prices prompting consumers to cut back on clothing purchases, SPA (Specialty store retailer of Private label Apparel) brands, known for their cost-effectiveness and integrated manufacturing and distribution, are gaining popularity in South Korea. According to retail giant E-Land, SPA brand SPAO is projected to reach sales of 480 [...]
SEOUL, Dec. 26 (Korea Bizwire) – LG Electronics has recently opened Ground 220, a customer experience space specifically tailored for Generation Z (those born in the mid-1990s to early 2000s). This innovative space, which opened its doors on December 15 with a series of talks and music concerts, is drawing attention for heavily incorporating ideas from [...]
SEOUL, Dec. 25 (Korea Bizwire) – Amid a severe decline in birth rates, the increasing popularity of pet ownership in South Korea is leading to noticeable changes in consumer spending patterns. According to G-Market, a major online retailer, pet stroller sales have, for the first time, surpassed baby stroller sales in the first three quarters [...]
SEOUL, Dec. 25 (Korea Bizwire) –After a temporary setback due to the COVID-19 pandemic, South Korea’s department store culture centers, which have flourished for 40 years since the mid-1980s, are witnessing a resurgence in popularity. The three major department store chains in South Korea – Lotte, Shinsegae, and Hyundai – are not only expanding their [...]
SEOUL, Dec. 25 (Korea Bizwire) – In response to a downward trend in traditional TV viewership, South Korea’s IPTV industry is shifting towards highly personalized Artificial Intelligence (AI)-driven services. One particularly notable strategy involves integrating content and shopping, allowing viewers to immediately purchase products featured on-screen. SK Broadband has transformed its existing B tv into [...]