Consumer Insights & Behavior Archives | Page 29 of 41 | Be Korea-savvy

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Seoul Commuters Embrace Entertainment During Travel, Valuing It Up to 9,000 Won per Hour

Seoul Commuters Embrace Entertainment During Travel, Valuing It Up to 9,000 Won per Hour

SEOUL, Oct. 10 (Korea Bizwire) – A vast majority of Seoul residents engage in recreational activities such as watching videos while they’re traveling to work or school. Most of them think it’s a good way to spend their time, and it’s worth around 5,000 to 9,000 won per hour when you add it up each month. [...]

South Korean Celebrities Spark Controversy as iPhone vs. Galaxy Debate Heats Up

South Korean Celebrities Spark Controversy as iPhone vs. Galaxy Debate Heats Up

SEOUL, Oct. 9 (Korea Bizwire) –As the popularity of Apple’s iPhone among young Koreans continues to rise, South Korean celebrity singer and YouTuber Sung Si-kyung recently shared an interesting anecdote about his experience using a Samsung Galaxy phone. Sung recounted a conversation with a younger person who asked him, “Do you use ‘Gal-regi’?” The term [...]

Samsung Pay Enhances User Experience with Government E-Certificate Support

Samsung Pay Enhances User Experience with Government E-Certificate Support

SEOUL, Oct. 6 (Korea Bizwire) – In an exciting development for Samsung Pay users, the future promises faster and more convenient access to electronic certificates, including government-issued resident registration cards. This innovation could potentially boost the utilization of Samsung Pay, particularly in Korea, where efficiency in administrative processes is highly valued.  On October 5, Samsung Electronics [...]

Diary-Like Records of School Life Bring Solace to Young Workers

Diary-Like Records of School Life Bring Solace to Young Workers

SEOUL, Oct. 5 (Korea Bizwire) – An increasing number of young workers are seeking peace of mind and solace in diary-like records of their school life. It has become a new trend among young workers to obtain official records of their school life, capture them in photos, and upload them on social media. Riding on the [...]

Webtoon-Based Dramas Have Higher Viewership in Crime, Thriller and Mystery Genres

Webtoon-Based Dramas Have Higher Viewership in Crime, Thriller and Mystery Genres

SEOUL, Oct. 4 (Korea Bizwire) – Among the recent popular dramas, from ‘Moving’ to ‘Mask Girl,’ it’s difficult to find ones that are not based on webtoons.  The term ‘webtoon original’ has become so common that jokes are being made, suggesting the need for a specific term like ‘drama original.’ Against this backdrop, a recent study [...]

Book Spending by Young Households Dips Below 10,000 Won a Month for the First Time

Book Spending by Young Households Dips Below 10,000 Won a Month for the First Time

SEOUL, Oct. 3 (Korea Bizwire) –The average monthly expenditure on books by households in their 20s and 30s has dropped below 10,000 won for the first time, marking a significant shift in spending habits. To put this into perspective, it’s interesting to note that the average cost of a lunch for an office worker this [...]

Explosive Growth in Online E-Coupon Services as Non-Face-to-Face Gifting Culture Takes Root Post-Pandemic

Explosive Growth in Online E-Coupon Services as Non-Face-to-Face Gifting Culture Takes Root Post-Pandemic

SEOUL, Oct. 3 (Korea Bizwire) –The market for online e-coupon services, which provide gift certificates in the form of barcodes, is experiencing rapid growth. This surge can be attributed to the sustained popularity of non-face-to-face gifting practices that emerged during and after the COVID-19 pandemic. The online shopping industry anticipates that the transaction value of [...]

Redefining Mobility: Premium Portable Electronics for a Post-Pandemic World

Redefining Mobility: Premium Portable Electronics for a Post-Pandemic World

SEOUL, Oct. 3 (Korea Bizwire) – While ‘social distancing’ was the dominant trend during the COVID-19 pandemic, with the pandemic now behind us, there’s a rising interest in ‘on-the-go’ items as more people embark on camping trips and road journeys. During the pandemic, the electronics industry introduced products tailored to the behavioral patterns and routines of [...]

Japanese Beer Makes a Comeback as South Korea’s Top Importer

Japanese Beer Makes a Comeback as South Korea’s Top Importer

SEOUL, Oct. 2 (Korea Bizwire) –South Korea’s appetite for Japanese beer has seen a remarkable resurgence this year, catapulting Japan back to the summit of beer-importing nations. This marks a significant turnaround since July 2019 when Japan imposed export restrictions on South Korea, causing Japanese beer to lose its top position in the South Korean [...]

South Korea Sees 40% Surge in Whiskey Imports Through August, According to Customs Data

South Korea Sees 40% Surge in Whiskey Imports Through August, According to Customs Data

SEOUL, Sept. 29 (Korea Bizwire) – South Korea’s imports of whiskey are anticipated to set a fresh high this year as the combined amount of inbound shipments soared 40 percent on-year through August, data showed Friday. Imports of whiskey products came to 22,799 tons over the January-August period, jumping from 16,267 tons tallied in the [...]