SEOUL, Nov. 6 (Korea Bizwire) – South Korea’s major department stores are turning their attention to the “vintage” trend to attract the MZ generation, those born between the early 1980s and early 2000s, who are emerging as their primary consumer base. Recognizing that the MZ generation is sensitive to value consumption and familiar with secondhand transactions, [...]
SEOUL, Nov. 1 (Korea Bizwire) – Mongolia has emerged as a trendy travel destination, particularly appealing to Generation MZ, the demographic born in the early 1980s to the early 2000s. Mongolia typically experiences high summer temperatures in the 20s, with the prime travel season running from June to September. Major travel agencies have significantly increased the [...]
SEOUL, Oct. 30 (Korea Bizwire) – The pharmaceutical and biotechnology industry is making significant strides in enhancing its presence in the beauty sector, particularly in the realm of cosmetics. Industry experts suggest that this strategic shift is aimed at attracting consumers and driving sales by emphasizing pharmaceutical companies’ focus on health. In recent developments, the Yuhan [...]
SEOUL, Oct. 27 (Korea Bizwire) – As the COVID-19 pandemic has prolonged the prevalence of non-face-to-face shopping, apparel and cosmetics companies are intensifying their online marketing strategies, specifically targeting Generation MZ (those born between the early 1980s and early 2000s). This younger demographic is increasingly recognizing the advantages of online shopping, which has led to a [...]
SEOUL, Oct. 25 (Korea Bizwire) – Smilegate Hope Studio announced the launch of Korea’s first gamified donation platform, Hope Studio, on Tuesday. Hope Studio stands as an interactive platform that brings together partners, donors, and gamers in a collective effort to address societal challenges. This platform seamlessly merges the realms of donation and volunteer activities with [...]
SEOUL, Oct. 16 (Korea Bizwire) – Samsung Electronics has introduced the “JET SET GO Challenge” to make cleaning enjoyable for the whole family using their BESPOKE Jet™ AI cordless stick vacuum cleaner. This challenge marks the launch of the Jet Vacuum Cleaner toy, a collaborative project with the popular character Pororo to teach kids good [...]
SEOUL, Oct. 16 (Korea Bizwire) – The repercussions of the economic downturn have reverberated in the imported electric vehicle market, drawing attention to the widening wealth gap often described as “The rich get richer, the poor get poorer.” While sales of domestic electric vehicles (EVs) have been lackluster this year, there has been a notable surge in [...]
SEOUL, Oct. 13 (Korea Bizwire) – Flip phones and feature phones (mobile phones without smartphone functions), characterized by small screens and physical buttons are emerging as trendy ‘hip’ items for the MZ generation, a term widely used in South Korea to encompass millennials and Generation Z. Until now, flip phones and feature phones were often referred to [...]
SEOUL, Oct. 13 (Korea Bizwire) – The price of the iPhone 15 is now 11 percent lower than the iPhone 14 in some countries, while it remains the same in South Korea. In the United States, Apple has kept the iPhone 15 price identical to the iPhone 14. However, in other countries, the company adjusted the price [...]
SEOUL, Oct. 11 (Korea Bizwire) –LG Electronics introduced a special version of their LG UltraGear Gaming Monitor, known as the LoL Edition. This monitor is designed and optimized specifically for the popular online game “League of Legends” (LoL). League of Legends is the world’s most popular game, boasting 200 million monthly active users. It has [...]