“Even though it has been only 100 days since the online store for funds was launched, more than 23,000 subscribers have already made use of our online service. In particular, those who want to prepare their post-retirement life or to increase assets in the long term are likely to use the service focusing on long-term funds and annuity savings account products.
“We plan to diversify channels for customers to utilize the service through not only desktop computers but also smartphones. We also intend to maximize the accessibility of the service for those who live in the countryside as well as in Seoul and other major cities.
“Fund Supermarket is a new platform to lead the future financial investment market. The online shopping mall for funds is expected to revitalize the stagnant market and transform the investment environment from provider centered to consumer oriented by adopting an independent financial advisor scheme.
“With more various products and a better service, the website is going to be a one-stop asset management platform in Korea.”
Cha Mun-hyun, CEO of Fund Online Korea
SEOUL, Sep. 30 (Korea Bizwire) — It has been a year since Fund Online Korea was founded. Fund Supermarket, the first online shopping mall for funds, operated by the financial investment company has had 23,000 subscribers with a total of 235 billion won in assets since its kickoff.
In celebration of its first birthday, the burgeoning investment company invited its major customers to hold a meeting to review their performances and unveil future strategies. In the meeting, the company listened to their voice about experiences and improvement points on the online service. Moreover, the CEO of the company highlighted their future plan and vision in the market.
The online store jointly financed by asset management agencies allows subscribers to compare products at a glance on the website with lower sales commissions.
By Veronica Huh (veronicah@koreabizwire.com)