SEOUL, May 17 (Korea Bizwire) — The use of group buying, low-cost coffee, and convenience store apps is increasing as consumers tighten their belts amid the current economic slump and high inflation, data showed Tuesday. The number of app installations in the shopping app category increased in April compared to figures recorded in October last [...]
SEOUL, May 16 (Korea Bizwire) —Amorepacific made an exciting announcement on May 16th about the launch of TONEWORK, a specialized makeup brand offering personalized solutions. TONEWORK utilizes artificial intelligence (AI) to accurately analyze individual skin tones and create customized base products like foundation and cushion. By studying skin tones from diverse regions worldwide, TONEWORK has [...]
SEOUL, May 8 (Korea Bizwire) — There is a widespread perception in South Korean society that spicy foods or food products sell well during times of economic difficulties. It is often mentioned that the demand for stimulating tastes grows as a way to alleviate stress. Among the items sold by convenience store chain GS25, the [...]
SEOUL, May 4 (Korea Bizwire) — South Korea’s home shopping industry is turning to digital technology to win back “Generation MZ” consumers, which includes both millennials and Generation Z. Lotte Homeshopping created a virtual model named Lucy, who achieved a 100 percent sales record as a show host since her debut. In a demonstration show [...]
SEOUL, May 4 (Korea Bizwire) — The rising popularity of highballs has led to the development of a health-conscious whiskey that combines the properties of plums and highballs. Plums have been used for medicinal purposes for centuries and are known to have several health benefits. Bohae, a South Koran brewing company, launched today the “Maesil [...]
SEOUL, May 3 (Korea Bizwire) — The retail industry is increasingly targeting gaming enthusiasts with marketing strategies focused on popular games. Convenience store E-Mart 24 announced on Tuesday a partnership with Nexon’s flagship game ‘Dungeon & Fighter’ to launch various collaborations. By utilizing intellectual property rights (IP) related to the game, E-Mart 24 aims to [...]
SEOUL, May 2 (Korea Bizwire) — Decaffeinated coffee is gaining popularity with the increasing focus on healthy consumption trends. According to data from the Korea Customs Service, imports of decaffeinated coffee reached 6,933 tons last year, which is a 45.8 percent increase from the previous year. Since 2017, imports have increased for six consecutive years, [...]
SEOUL, May 1 (Korea Bizwire) — Driven by the impact of the pandemic, which has reduced the number of people dining out, meal kit products remain popular, highlighting the increasing preference for convenience in preparing meals among consumers. According to a survey conducted by pollster Embrain Trend Monitor of 1,000 people aged 19-59 who prepare [...]
SEOUL, April 26 (Korea Bizwire) — A majority of the members of the “MZ generation,” a Korean term referring to those aged between late 10s and 30s, buy clothes online, a survey showed Tuesday. The survey, conducted by Local pollster Open Survey, covered 2,000 men and women between the ages of 15 and 39, and [...]
SEOUL, April 25 (Korea Bizwire) – In recent years, a new trend has emerged among the younger generation of South Korea: the love for “ajae-sul,” or “old-timer’s favorites,” whiskey. This phenomenon is particularly popular among members of Generation MZ, those born between 1980 and 2000, who have now become the primary consumer segment in the [...]